How do you tell the world about your innovation without giving up your “secret sauce”? You want to showcase your advantage, but you’re worried about giving too much info to competitors. You need to stand out, but hiding your genius just feels safer.
If these worries sound familiar, this webinar will help you figure out what info is truly risky, and what you should be shouting from the rooftops. General guidelines plus real-world case studies will leave you more confident to share authentic, impactful communication with your target audience.
Hosted by Jenno Co., SCRA Resource Partner
Presenter Bio
Jennifer Oladipo, founder of Jenno Co., is an experienced communications pro. An award-winning journalist, she previously headed public relations for a global technology company, and develops creative and impactful content for companies in life sciences, IT and other tech, business services, and the arts. Jennifer was founding executive editor of OrangWIP, a multimedia storytelling and resource platform for small and early-stage founders. She remains engaged as a writer for national and international publications focused on science and technology sectors.
